The Franchisologist Blog

These advisory-style blogs are things that either myself or my candidates have personally experienced… and at the end of the day, things I feel are important for professionals to understand during the franchise awarding process.

Where Should I Put My Money?

Many people say to me that they are craving security, diversification, and multiple streams of income. These uneasy times have made a lot of people start questioning their traditional time and money investments and seeking alternative ways to invest and diversify.

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How Much Does It Cost To Buy A Franchise?

Buying into a franchise, that is, buying a license to sell a company’s products, offers many financial advantages. There are great franchise options for under $100,000, significantly lower than trying to build from the ground up with an original idea.

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Will My Franchise Be Profitable?

No franchise company can guarantee financial success. But you have a much better chance of having a successful franchise if you follow some practical pointers before you sign on the dotted line.

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Diversifying Your Business Portfolio

Many people reach out to me asking how to use franchising to diversify their lives and business portfolios. Why? As recessions approach, people are concerned that all of their eggs are invested in one basket.

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